Hi. I'm Cassidy Buzin.
Sometimes Cassidy Pazyniak. But you can't believe everything you read online. I'm an SVP Creative Director/Copywriter at Energy BBDO and that's true no matter where you get your news.
Growing up as a middle child I learned how to solve problems between siblings. I still love to find creative, strategic solutions that accomplish what each side set out to do ... with a lot less "People's Elbows" from WWE’s The Rock than my brother would give.
I’ve worked on the dreaded account side, made the switch to creative in the PR world, and for the last few years have done more TV work, digital and activations. There’s not a medium I haven’t touched and in our ever changing industry, those different perspectives only help me to be a better hustler, problem solver and story teller.
I believe in surrounding myself with people of different perspectives and talents and cultivating my teams’ individual strengths so we can find that creative magic, together. The two words I pride myself on as a leader are collaboration and communication.
Let’s chat & make something my mom can share on Facebook. (See, chat & collab…it’s what we do best)
NOT AWARDS:
2019 speaker at the 3% conference: “It's Funny How: Comedy in Adland is Gendered and What To Do About It”
Chicago Portfolio School: Integrated Campaigns Teacher for 5 quarters
D&AD Creative Leaders Shape Your Future: 3 day session nominee and attendee
Judge for the American Advertising Awards competition
Panelist at American Advertising Federation to talk to graduates
Mentor to 6+ up & comers
Creator of Creative Team’s “Feel Good Friday” emails during the era of “unprecedented” times
Diversity & Inclusion member